Friday, May 18, 2012

From the category archives:

Articles and Tips

How to Pick (and sell) a HOT Product

I’m reading one of the best business books I’ve read in a while – I almost hate to reveal that to you so that I can take the credit instead.  But that’d be wrong, wouldn’t it.  What I’ll do is share some of the ideas I’ve received and tell you how I’m going to apply [...]

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When they don’t know better

Last night I spoke with a good friend back in Sedona.  He was telling me he experienced his longest draught without a sale since he launched his business: 10 days – 10 days without a single sale. He has an interesting business.  He upcycles glass bottles into novelty drinking glasses. 

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How to Set Up a 7 Day E-Course

An e-course is a sequence of emails set up to be delivered automatically without any effort on your part after the initial set up. Just set it and forget it. Setting up a free e-course is a great way to keep your services on top of mind and educate people

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Adwords and Squeeze Pages

A lot of people think Google hates squeeze pages – pages that go for the opt-in jugular. Generally, this is not true. The real question is, how hard can you squeeze? How hard *should* you squeeze? Brad Geddes’ testing shows that it depends on something hardly anybody talks about. See

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True Mass Control

There are things you and I want. And then there are the obsessive thoughts that keep us up at night. I have known a number of these obsessive thought experiences.  And, for a long time, I thought I was the only person in the world that suffered in this way. 

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Reduces Spam Complaints, Dramatically

Nothing raises my blood pressure like seeing people who’ve opted into one of my lists on Aweber complain “SPAM”! My sense of right and wrong sometimes gets me – and I’ve been known to spend the better part of an afternoon tracking someone down for making an erroneous (and it

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What Traffic Equalizer Taught Us

If you’re new to Internet marketing you may not be familiar with the legend of a program called Traffic Equalizer (TE). Essentially TE is a program that would create content websites by entering a list of keyword phrases, pushing a button and outputting an entire website consisting of up to

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Start the Day with an A

It’s astounding to me that whenever someone in IM makes a post about time management that there’s a chorus of “We already know everything about time management . . . even though we’re proud to declare we’re functionally incapable because of ADD.” In other words, they already know everything that Join the forum discussion on [...]

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Should you quit your day job?

The idea of living life on your own terms sounds great.  You get up when you want.  You work when you want.  You wear what you want.  And you don’t have a boss to answer to. Sounds like good work if you can get it. And if things go really Join the forum discussion on [...]

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Working Buyer Keywords

We know the surest route to a profitable campaign is by focusing on “buyer keywords” – the specific names of products. This is no longer a well-kept secret and a part of the reason why I harp on secrecy. Loose lips sink ships. The end-around on this increase in competition

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